Thanks for your interest in our e-book.
Crisis is inevitable in our modern age
Many organisations have inadequate or untested crisis plans, leaving them reactive and defensive when crisis hits, magnifying rather than mitigating damage.
With this e-book you’ll gain insights into:
Adapting to the new normal
Being crisis ready
The Four Rs of Crisis response
Meaningful messaging
Seven deadly crisis sins
Social listening
Managing traditional media
Ten steps to survival
About the Author
Mark is a Walkley-award winning journalist and former Editor-in-Chief of The Age in Melbourne.
He has also worked at Four Corners and Channel Seven, in the Federal and State parliament press galleries and as an overseas correspondent.
Specialising in reputation building communications strategies, he has raised the profile of major companies, guided global manufacturers through controversial issues and assisted CEOs enhance their reputations.